Nike FA23 Storytelling Campaign
Storytelling for Nike Global Brand Creative Fall '23 season featuring Nike Well Collective trainers and models. This work lives on the @nikewellcollective and @nikewomen Instagram channels as reels and story executions.
Narrative work includes strategy, concepting, casting, pre- and on-set interviews, scripts, and caption copy.
Agency: Look Inc. / Photographer: Tyrell Hampton / Design Director: Ger Tierney / Designer: Bella Swan / Narrative: Sabrina Hunt
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ft. Sophy Wang, Nike Yoga Instructor
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ft. Roxy Reyes, model
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ft. Mercedes Owens, Nike Trainer
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ft. Trina Nicole, Nike Dance Ambassador
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ft. Sam Vora, Nike Yoga Teacher
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ft. Sam Vora, Nike Yoga Teacher
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ft. Sam Vora & Sophy Wang, Nike Yoga Teachers